Deer dubbed the “King of Chasewater” passes away

A picture of a majestic stag complete with large set of antlers, staring out over woodland.

A Chasewater deer that became a local internet sensation has sadly died after he got into difficulties in the water.

The large stag, known locally as Bruce, was something of a local celebrity around Chasewater and in the Burntwood area. 

A highly developed Monarch Red Dear, with a 16-point rack indicating his maturity, he ruled Norton Bog and the local area for many years.

He was also a favourite of local photographers, and was often videoed and photographed with a variety of objects stuck in his antlers.

Staffordshire County Council Cabinet Member for Communities Hayley Coles said: 

“Bruce was certainly a great attraction at Chasewater and instantly recognisable to local people. I know he brought people a lot of joy, especially on social media where people were forever posting photographs of him out and about. He was also really popular amongst our rangers too.”

Andrew Marlow, a local photographer, took many pictures of Bruce over the years. He said: 

“Years ago I knew nothing at all about the local red deer populations. I had just heard rumours that they existed in the area.

“Over the course of time I discovered where I could find some locally, and eventually came across the herd that frequent Chasewater. I watched as Bruce became the dominant stag, eventually bringing in crowds of people just to see him. He became not only the most incredible visible spectacle, but also the soundtrack of Autumn with his voice booming out across the heaths. Bruce became without a doubt he most well-known local stag ever. A true local icon. 

“Bruce did not win every battle but he did win the hearts of everyone that set eyes on him. He truly was the King of Chasewater and he will be sadly missed.”

Rangers at Chasewater and Cannock Chase manage hundreds of deer. Currently, deer rutting season is full swing, meaning deer are more active at dawn and dusk as they travel to their mating grounds.

Driver are advised to take extra care when driving in places where there is a large concentration of deer such as Cannock Chase, and observe the 40mph speed limit to reduce their risk of collision.

Hayley Coles continued:

“We are now into the deer rutting season, where deer go to their mating grounds. This increases the risk of deer-related collisions on our roads, so we’re asking people to slow down and be more aware of deer as they travel around Cannock Chase and Chasewater.

“We have signs up everywhere warning about deer, so we’re hopeful motorist will take heed of these, slow down, and have a safe journey as they travel through our amazing countryside.”