Dignity in Care
Putting Dignity at the heart of care services 
The aim is to create a care system where there is a zero tolerance approach to the abuse of, and disrespect towards, people who use care services.
We hope this will give dignity in care the attention it deserves and also inspire people to take action.
What is the Dignity Challenge?
The Dignity Challenge is a clear statement of what people can expect from a service that respects dignity. It is backed up by statements (see page 3) that can be used by providers, commissioners and people who use services to se ehow their local services are performing.
High quality care services that respect people's dignity should:
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Have a zero tolerance of all forms of abuse
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Support people with the same respect you would want for yourself or a member of your family
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Treat each person as an individual by offering a personalised service
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Enable people to maintain the maximum possible level of independence, choice and control
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Listen and support people to express their needs and wants
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Respect people's right to privacy
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Ensure people feel able to complain without fear of retribution
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Engage with family members and carers as care partners
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Assist people to maintain confidence and positive self esteem
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Act to alleviate people's loneliness and isolation
Who are we challenging?
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Service providers to ensure their services respect dignity
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Commissioners to commission only services that respect dignity
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The public to test how local services measure up and to tackle rather than tolerate services that don't respect dignity
Dignity in Care Awards
Staffordshire County Council has launched its own Dignity Challenge Awards for provider services.
The council will reward the individual, team or organisation that best demonstrates commitment, competence and best practice around the ten challenges listed above.
Nominate for a Dignity in Care Award
Do you know someone who puts the dignity at the heart of the care they deliver? Then why not nominate them for a Dignity in Care Award.
Complete this nomination form| and return it to julie.thompson@staffordshire.gov.uk| or FAO Julie Thompson-Edwards, Staffordshire County Council, 14 Martin Street, Stafford, ST16 2LG. For help and assistance, please ring 01785 854235.
Become a Dignity Champion
Sign up as a Dignity Champion and see how you can play a part and make a difference to the way local services are delivered.
Sign up online on the Champions Network website at: http://networks.csip.org.uk/dignityincare| or ring 020 7972 4007.
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